At Revised, we specialise in helping businesses dominate their local market through tailored Local SEO services. Whether you're opening a new office or looking to outperform your competitors, our strategies are designed to improve your online visibility, drive traffic, and generate leads. Let’s look at how our Local SEO services have transformed the success of three different businesses.
What is Local SEO and Why It Matters
Local SEO is all about optimising your business’s online presence to attract more traffic from relevant local searches. If you want to connect with customers nearby, your business must appear in local search results—both in Google Maps and organic listings. By focusing on geographically relevant keywords and improving your local presence through listings, reviews, and content, we at Revised help you rank higher in local searches, resulting in better brand visibility and more business.
Case Study 1: Law Firm Expands to a New City
When a law firm reached out to us, they had just opened a new office in a city they hadn’t operated in before. The challenge? Getting their name on the map—and quickly.
The Strategy: We started with a full audit to understand the local competition and identify key local keywords related to their legal services. We then optimised their Google My Business (GMB) listing with relevant categories, high-quality images, and accurate NAP (Name, Address, and Phone) information. Additionally, we created city-specific landing pages optimised for local keywords and built citations on reputable local directories.
The Result: Within a month, the law firm’s new office was ranking on the first page of local search results for highly competitive legal keywords in their area. They saw an influx of calls, and their GMB listing quickly became a top resource for clients needing legal assistance.
Case Study 2: Appliance Repair Service’s SEO Overhaul
An appliance repair business came to us after struggling with poor results from another major SEO provider. They needed a complete SEO revamp to reach customers within their service area.
The Strategy: After an in-depth review of their website and previous SEO efforts, we identified opportunities to improve on-page optimisation, keyword targeting, and local link-building strategies. We revamped their local citations, improved the relevancy of their GMB profile, and created location-specific content that spoke directly to their audience. We also conducted competitor analysis to identify gaps and differentiate their service.
The Result: The appliance repair company not only ranked in the top 3 of both organic and local search results but also noticed a significant increase in service calls and site traffic. In their service area, they are now the top-ranking appliance repair service across all major search terms, outperforming competitors and gaining more organic traffic than ever.
Case Study 3: Photographer’s Journey to Top Local Rankings
A local photographer approached us when they struggled to gain visibility online. Ranking around position 40 on Google Maps, they were far behind local competitors and weren't getting much business from search engine leads.
The Strategy: We optimised their GMB listing by updating all business information, adding high-quality portfolio images, and encouraging customer reviews. Additionally, we created targeted location-based content, improved their website’s structure for better user experience, and implemented schema markup to make sure search engines properly understand their offerings. A focus was placed on gaining quality backlinks from local sources.
The Result: Within two months, the photographer moved from ranking around position 40 to consistently staying in the top 4 on Google Maps. On top of that, they achieved first-page organic rankings for highly relevant local keywords, significantly increasing their online visibility and leads.
How We Can Help with Your Local SEO
Each of these case studies highlights how our approach to Local SEO is all about tailoring a strategy to meet your specific needs. Whether you’re opening a new location, reworking your SEO strategy, or looking to leapfrog the competition in your local market, our local SEO services are built to drive results.
