Posts tagged "marketing".

I ignored email marketing for two years because it felt old-school. Then I watched a competitor's tiny newsletter outperform my entire social media strategy. Here's the starter guide I wish I had.

I burned $1,500 on Facebook ads and got three email signups. One was my mum. After six years of trying every channel as a bootstrapped founder, I can finally tell you which ones are worth your time.

My first SaaS hit 5,000 monthly visitors and I celebrated. Then I checked the numbers. Eleven signups. Three trials. Zero paying customers. I had a traffic problem disguised as a success story.

My friend Maria has 200 five-star reviews on her Italian place and she was invisible on Google Maps. Took me thirty seconds to spot the problem. Her GBP was basically sabotaging her.

I bootstrapped my first startup on $3k. Blew half of it on Facebook ads in two weeks. Here's what I wish I knew about marketing when you can't afford mistakes.
I wasted my first two years online marketing a website nobody could find. Turns out I was doing everything backwards. Here's what actually works, specifically for Australian businesses starting from scratch.
I spent years watching marketing budgets disappear into paid ads while our competitors ranked organically. Turns out the SEO basics aren't complicated, just nobody explains them without jargon. Here's what actually moves the needle.