Posts tagged "google".
I watched a guy rank #1 for 'best VPN' by publishing on Forbes. Then Google nuked it. Here's the full story on parasite SEO.
I ignored my analytics for the first eight months of running a website. Just vibes and gut feelings. Turns out the data was trying to tell me something useful the whole time. Here's everything I wish someone had shown me about GA4.
My friend Maria has 200 five-star reviews on her Italian place and she was invisible on Google Maps. Took me thirty seconds to spot the problem. Her GBP was basically sabotaging her.
I tracked AI Overviews for two months. The citation patterns are predictable once you know what to look for. Here's what actually gets you featured.
I kept seeing E-E-A-T mentioned everywhere but nobody explained it without making it sound like rocket science. Turns out it's simpler than the acronym suggests. Here's what it actually means for your rankings.
My traffic from ChatGPT referrals went from zero to 8% of organic in about four months. Mostly by accident. Then I dug into the data to figure out why - turns out there's a method to who gets cited and who gets ignored.
I've audited maybe 200 sites at this point. Same 10 mistakes keep showing up. Here's what's probably broken on yours and how to fix it.
Last year I spent three weeks debugging why a client's site disappeared from Google. Turned out to be one line in their robots.txt. Here's the diagnostic checklist I now run through every time.
I watched my first site flatline for four months before anything happened. Almost quit twice. Here's the timeline nobody shows you, plus what I learned about why most people bail too early.
Talked to a plumber last month who'd been doing the same SEO tactics since 2019. Wondered why nothing worked anymore. Here's what I told him.
I launched a site last year and it didn't show up on Google for two months. Turns out I'd accidentally noindexed the whole thing. Here's everything that could be hiding your site.
I've tried most of the SEO tactics out there. Some work. Most don't. Here's what I've found actually moves rankings in 2025 - not the generic advice you've read a hundred times, but the stuff that connects effort to results.
My best-performing page lost 90% of its traffic because Google started answering the query itself. Here's what I've figured out about staying visible when search engines stop sending clicks.
I've watched three different agencies pitch the same outdated SEO playbook to Australian businesses. Keyword stuffing in 2025. Seriously. Here's why we built something different.
